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Eastland Yards Welcomes Local Entrepreneurs, Igniting Economic Resurgence

Community scene at Eastland Yards with local businesses.

Charlotte NC, January 13, 2026

Charlotte’s Eastland Yards development marks a significant milestone as the City Council approves the first local businesses to revitalize the former Eastland Mall site. The initiative represents a collaborative effort to transform this vacant area into a vibrant community hub with a focus on supporting local entrepreneurs. This move promises not only to foster economic recovery in east Charlotte but also to reflect the area’s unique cultural character through diverse businesses. The broader vision includes residential and recreational development, positioning Eastland Yards as a model for urban revitalization.

Charlotte

Eastland Yards Welcomes Local Entrepreneurs, Igniting Economic Resurgence

Charlotte’s Eastland Yards development is taking a pivotal step forward, with the Charlotte City Council approving the first wave of local businesses to anchor the long-awaited revitalization project. This move signals a significant milestone in transforming the former Eastland Mall site into a vibrant community hub, driven by entrepreneurial spirit and strategic local investment.

For years, the vacant Eastland Mall property represented an economic void in east Charlotte. Now, through a collaborative effort involving city leadership, private developers, and determined local business owners, the area is poised for a robust economic resurgence. This initiative highlights the power of targeted development and the resilience of small businesses in fostering community prosperity.

Catalyzing Local Enterprise at Eastland Yards

The Charlotte City Council recently approved lease agreements for four local businesses to become the initial commercial tenants at Eastland Yards. This decision marks the beginning of a new chapter for the 69-acre site, which has been largely unused since the mall closed in 2010. The strategic selection of these businesses aims to reflect the unique character and culture of east Charlotte, prioritizing local flavor over national chains.

Diverse Businesses Set to Thrive

The first four businesses slated for Eastland Yards are a testament to Charlotte’s diverse entrepreneurial landscape. They include Rumbao Latin Dance Studio, Alvaranga Realty (which plans to operate a salon), Artisan Gelato, and Higher Grounds by Manolo, a coffee shop. These enterprises represent a blend of cultural, service, and culinary offerings, designed to serve the burgeoning community within Eastland Yards.

The commitment from these small businesses is particularly notable given the site is still under active development. This willingness to invest and innovate in an evolving urban landscape underscores the inherent risk-taking and belief in long-term growth that define successful entrepreneurship.

A Blueprint for Urban Revitalization

The Eastland Yards project is a comprehensive, multi-phase redevelopment plan that spans over 69 acres in East Charlotte, North Carolina. The vision extends beyond commercial spaces to include a mix of residential, commercial, and community facilities. This integrated approach aims to create a dynamic neighborhood where residents can live, work, and engage in recreational activities.

The broader development encompasses retail space, senior living facilities, single-family housing, and multifamily developments. One of the early milestones was the completion of Evoke Living at Eastland Yards, a residential community featuring 72 units, including both market-rate and affordable apartments for residents aged 55 and older.

Strategic Investments Fueling Growth

The revitalization of Eastland Yards is backed by significant financial commitments from both public and private sectors. The City of Charlotte has invested $97 million in the larger Eastland Yards project, with additional contributions from Mecklenburg County. The city’s total commitment is $41.3 million, sourced from its capital improvement plan and hospitality taxes. Private entities, such as Truist Financial Corp., have also committed substantial capital, including $25 million.

These investments support infrastructure development, outdoor facilities, and indoor amenities. The public-private partnership model is crucial in facilitating large-scale urban revitalization, providing essential capital and infrastructure to support diverse developments and foster Charlotte economic development.

Community Engagement and Economic Impact

The Eastland Yards project is designed to create a vibrant community hub, enhancing amenities and fostering local engagement. A 4.5-acre Mecklenburg County park, Eastland Park, is planned for completion by Spring 2027, featuring walking trails, playgrounds, and a multi-purpose court. An indoor and outdoor sports and entertainment facility, temporarily named “The Complex,” is also under development, with construction expected to begin by the end of 2025.

The development is projected to generate substantial economic impact, supporting jobs and attracting visitors. Projections for a proposed sports complex alone estimated $129 million in annual economic impact and the creation of 683 full-time jobs. This focus on creating comprehensive community assets, combined with supporting Charlotte small business, is integral to the long-term success of this urban redevelopment.

Looking Ahead: A Future Built on Innovation

The approval of these first local businesses at Eastland Yards is a testament to Charlotte’s commitment to fostering local entrepreneurship and achieving sustainable growth. By providing opportunities for small businesses and investing in a mixed-use development that caters to diverse community needs, Eastland Yards is poised to become a model for urban revitalization. The ongoing efforts in this area demonstrate how strategic planning, public-private collaboration, and a focus on community character can transform challenges into opportunities for enduring economic vitality. This initiative is a prime example of how thoughtful development can stimulate the local economy and create new pathways for prosperity in Charlotte.

As Charlotte continues to evolve, supporting local businesses and engaging in redevelopment efforts like Eastland Yards will be crucial. Residents are encouraged to explore and support the new businesses as they open, contributing to the vibrant future of east Charlotte. Staying informed and involved in community and economic development initiatives ensures that Charlotte continues to be a place where innovation thrives and local businesses flourish.

Frequently Asked Questions (FAQ)

What is the Eastland Yards project?
The Eastland Yards project is a comprehensive, multi-phase redevelopment transforming the former Eastland Mall site in East Charlotte, North Carolina, spanning over 69 acres and aiming to create an integrated neighborhood with a blend of living, working, and recreational spaces.
Which local businesses have been approved for Eastland Yards?
The Charlotte City Council has approved four local businesses as the first commercial tenants: Rumbao Latin Dance Studio, Alvaranga Realty (which plans to operate a salon), Artisan Gelato, and a coffee shop called Higher Grounds by Manolo.
What types of developments are included in Eastland Yards?
The vision for Eastland Yards encompasses retail space, senior living facilities, and single-family housing, alongside multifamily developments.
What is the extent of public and private investment in Eastland Yards?
The City of Charlotte has invested $97 million in the larger Eastland Yards project, with additional investments from Mecklenburg County. The City’s total commitment is $41.3 million. Private contributions include $25 million from Truist Financial Corp., with total estimated costs including private investments of $18.9 million for infrastructure, $15.5 million for outdoor facilities, and $32.6 million for indoor facilities.
When is Eastland Park expected to be completed?
A planned 4.5-acre Mecklenburg County park, known as Eastland Park, is expected to be completed by Spring 2027.

Key Features of Eastland Yards Redevelopment

Feature Description Scope
Project Size Over 69 acres of comprehensive, multi-phase redevelopment. Local
Approved Businesses Rumbao Latin Dance Studio, Alvaranga Realty (salon), Artisan Gelato, Higher Grounds by Manolo (coffee shop). Local
Development Vision Integrated neighborhood with residential, commercial, and recreational spaces. Includes retail, senior living, single-family, and multifamily housing. Local
Public Investment City of Charlotte: $97 million in the larger project; total $41.3 million from city. Additional investments from Mecklenburg County. Local
Private Investment Truist Financial Corp. contributed $25 million. Total estimated private investments for infrastructure, outdoor, and indoor facilities. Local
Eastland Park 4.5-acre Mecklenburg County park, expected completion Spring 2027, with walking trails, playgrounds, and multi-purpose court. Local
Sports & Entertainment Facility Indoor and outdoor facilities planned, with construction expected by end of 2025. Local

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HERE Charlotte
Author: HERE Charlotte

The CHARLOTTE STAFF WRITER represents the experienced team at HERECharlotte.com, your go-to source for actionable local news and information in Charlotte, Mecklenburg County, and beyond. Specializing in "news you can use," we cover essential topics like product reviews for personal and business needs, local business directories, politics, real estate trends, neighborhood insights, and state news affecting the area—with deep expertise drawn from years of dedicated reporting and strong community input, including local press releases and business updates. We deliver top reporting on high-value events such as Lovin' Life Music Festival, Charlotte Pride festival, and major sporting tournaments at Bank of America Stadium. Our coverage extends to key organizations like the Charlotte Regional Business Alliance and Foundation for the Carolinas, plus leading businesses in finance and entertainment that power the local economy such as Bank of America and NASCAR. As part of the broader HERE network, including HEREAsheville.com, HEREGreensboro.com, HERERaleigh.com, and HEREOBX.com, we provide comprehensive, credible insights into North Carolina's dynamic landscape.

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