News Summary
In Charlotte, NC, Jason and Justin Hare founded Go Premium Real Estate Media, merging creativity with real estate. With perseverance, they grew from struggling to a flourishing business with significant monthly earnings and a roster of notable clients, representing the rise of Black-owned businesses in the U.S.
Brothers Create a Buzz in Charlotte with Black-Owned Real Estate Media Venture
In the vibrant city of Charlotte, North Carolina, two brothers have embarked on an exciting adventure that’s making waves in the real estate community. Meet Jason and Justin Hare, the duo behind Go Premium Real Estate Media, a dynamic company they founded just two years ago in 2021. Their story is not just about entrepreneurship; it’s about passion, perseverance, and a sprinkle of creativity.
The Inspiration Behind Their Business
It all started when the brothers stumbled upon some captivating YouTube videos showcasing stunning house tours. They found themselves hooked and inspired by the idea of merging real estate and photography. This newfound interest ignited a spark that propelled them into the world of real estate media. With an eye for visuals and a desire to capture the best of each property, they set out to make their mark.
The Risk That Paid Off
Jason Hare took the leap of faith by investing his last $4,000 into purchasing the necessary equipment and enrolling in a mentorship course. That initial push proved to be the cornerstone for their burgeoning business. However, like any new endeavor, the beginning was tough. They focused primarily on photographing empty houses, and to say they faced challenges would be an understatement. It took nearly six months to a year for them to gain momentum and start making a name for themselves in the industry.
From Struggles to Success
Profit and Passion
As the business flourished, so did their earnings. During peak seasons, the brothers report making around $20,000 a month. This financial success is not just about the money, though. It’s a testament to their commitment to delivering quality. They dream of becoming the Chick-fil-A of real-estate photography, known for top-notch customer service and an unwavering commitment to excellence.
Black-Owned Business Statistics
Their journey comes at a time when Black-owned businesses in the United States are gaining traction. Recent data shows that Black-owned businesses now make up over 3% of all businesses, an increase from 2.7% in 2021. This upward trend is exciting and reflects a growing recognition of the importance of diversity and representation in entrepreneurship.
A Bright Future Ahead
As Jason and Justin continue to navigate the evolving landscape of real estate media, their story stands out as a source of inspiration for aspiring business owners everywhere. They embody the spirit of resilience, proving that with a little creativity and hard work, dreams can indeed become a reality. The Hare brothers are not just changing the game in real estate photography; they’re also contributing to a brighter, more inclusive future for Black entrepreneurs in Charlotte and beyond.
Stay tuned for more updates as these brothers continue to make strides in their industry. Who knows? With their determination, they might just elevate the standard for real estate media across the country!
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Additional Resources
- WCNC: Brothers Create a Buzz in Charlotte with Black-Owned Real Estate Media Venture
- QCity Metro: Charlotte Black-Owned Gym
- Power 98: Black Social Media Influencers in Charlotte
- Charlotte Observer: Local News
- NBA: Charlotte Hornets Waive Leaky Black
- Wikipedia: Black-owned businesses in the United States
- Google Search: Real Estate Photography
- Google Scholar: Entrepreneurship
- Encyclopedia Britannica: Entrepreneur
- Google News: Charlotte Black-owned businesses
Author: HERE Charlotte
The CHARLOTTE STAFF WRITER represents the experienced team at HERECharlotte.com, your go-to source for actionable local news and information in Charlotte, Mecklenburg County, and beyond. Specializing in "news you can use," we cover essential topics like product reviews for personal and business needs, local business directories, politics, real estate trends, neighborhood insights, and state news affecting the area—with deep expertise drawn from years of dedicated reporting and strong community input, including local press releases and business updates. We deliver top reporting on high-value events such as Lovin' Life Music Festival, Charlotte Pride festival, and major sporting tournaments at Bank of America Stadium. Our coverage extends to key organizations like the Charlotte Regional Business Alliance and Foundation for the Carolinas, plus leading businesses in finance and entertainment that power the local economy such as Bank of America and NASCAR. As part of the broader HERE network, including HEREAsheville.com, HEREGreensboro.com, HERERaleigh.com, and HEREOBX.com, we provide comprehensive, credible insights into North Carolina's dynamic landscape.
