News Summary
Sierra, an off-price outdoor retailer under the TJ Maxx umbrella, is set to open its first store in Charlotte at the Carolina Pavilion shopping center on May 3. The grand opening event will feature giveaways, a local DJ, and a variety of outdoor apparel and gear for customers. Spanning 19,928 square feet, the store aims to provide accessible and affordable products for outdoor enthusiasts, marking a significant expansion for Sierra into the North Carolina market.
Charlotte is set to welcome its first Sierra store this weekend, as the off-price outdoor retailer under the TJ Maxx umbrella opens its doors for the grand opening on Saturday, May 3, at 8 a.m. The new outlet will be located at 9555-B South Boulevard in the Carolina Pavilion shopping center, spanning an impressive 19,928 square feet.
Sierra aims to provide customers with a diverse range of products at accessible prices, featuring selections in spring and summer apparel, activewear, footwear, and outdoor gear. The store will carry various products including light layers, bike helmets and accessories, hiking and camping gear, and fishing rods, catering to the needs of outdoor enthusiasts.
The grand opening event promises to be a lively affair, complete with a local DJ, lucky-ticket giveaways, and Sierra-branded merchandise. Customers are encouraged to participate in the celebrations and discover the store’s offerings.
During the operating hours, the Sierra store will be open Monday through Saturday from 9:30 a.m. to 9:30 p.m. and on Sundays from 10 a.m. to 8 p.m. The Carolina Pavilion is also home to other well-known retailers, including Target and an AMC theater, making it a popular shopping destination in the area.
Sierra is part of the TJX Family of Brands, which encompasses other well-known stores such as TJ Maxx, Marshalls, Home Goods, and Home Sense. Historically, most Sierra locations have been concentrated in the Northeast and Midwest regions of the United States. The opening in Charlotte marks a significant expansion for the brand as it ventures into the North Carolina market.
In summary, the new Sierra store in Charlotte aims to provide local customers with a wide variety of affordable outdoor products, while the grand opening event promises to offer a festive experience. The addition of Sierra to the Carolina Pavilion is expected to attract shoppers looking for budget-friendly outdoor apparel and gear.
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Author: HERE Charlotte
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